A popular ingredient in lotions and creams for babies and adults, petrolatum, which is sometimes called petroleum jelly, has long been considered one of the most effective moisturizing ingredients. It is FDA-approved for over-the-counter use as a skin protectant—and is often referred to as the “gold standard” of occlusive ingredients because it creates a physical barrier that prevents moisture from leaving the skin.

Important Things to Know about Petrolatum

  • Petrolatum can be used on skin in need of hydration and/or protection on any part of the body. Because of its ability to help prevent moisture loss, it’s especially effective for promoting healing as well as hydrating extremely dry skin in areas such as the heels while being gentle enough for delicate baby skin.*

  • Commonly found in balms and ointments, petrolatum can also be combined with other hydrating and skin-softening ingredients in lotions and creams.

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